# Industrial Marketing Management

**Type:** Journals  
**Canonical URL:** https://scholariq.org/journals/industrial-marketing-management/

## Facts

| Field | Value |
| --- | --- |
| Open Access | false |
| ISSN-L | 0019-8501 |
| ISSNs | 0019-8501,1873-2062 |
| OpenAlex ID | https://openalex.org/S31748134 |
| Publisher | Elsevier BV |

## Journal papers

Showing 12 of 14.

- [Environmental orientation and corporate performance: The mediation mechanism of green supply chain management and moderating effect of competitive intensity](https://scholariq.org/papers/environmental-orientation-and-corporate-performance-the-mediation-mechanism-of/)
- [Customer relationship management: Finding value drivers](https://scholariq.org/papers/customer-relationship-management-finding-value-drivers/)
- [Transforming provider-customer relationships in digital servitization: A relational view on digitalization](https://scholariq.org/papers/transforming-provider-customer-relationships-in-digital-servitization-a/)
- [Achieving superior organizational performance via big data predictive analytics: A dynamic capability view](https://scholariq.org/papers/achieving-superior-organizational-performance-via-big-data-predictive-analytics/)
- [Customer engagement through omnichannel retailing: The effects of channel integration quality](https://scholariq.org/papers/customer-engagement-through-omnichannel-retailing-the-effects-of-channel/)
- [Non-linear relationship between industrial service offering and sales growth: The moderating role of network capabilities](https://scholariq.org/papers/non-linear-relationship-between-industrial-service-offering-and-sales-growth-the/)
- [Improving firm positioning through enhanced offerings and buyer–seller relationships](https://scholariq.org/papers/improving-firm-positioning-through-enhanced-offerings-and-buyer-seller/)
- [Green marketing and its impact on supply chain management in industrial markets](https://scholariq.org/papers/green-marketing-and-its-impact-on-supply-chain-management-in-industrial-markets/)
- [Facilitating artificial intelligence powered supply chain analytics through alliance management during the pandemic crises in the B2B context](https://scholariq.org/papers/facilitating-artificial-intelligence-powered-supply-chain-analytics-through/)
- [Theory and practice of value co-creation in B2B systems](https://scholariq.org/papers/theory-and-practice-of-value-co-creation-in-b2b-systems/)
- [AI-based innovation in B2B marketing: An interdisciplinary framework incorporating academic and practitioner perspectives](https://scholariq.org/papers/ai-based-innovation-in-b2b-marketing-an-interdisciplinary-framework/)
- [Effectiveness of B2B social media marketing: The effect of message source and message content on social media engagement](https://scholariq.org/papers/effectiveness-of-b2b-social-media-marketing-the-effect-of-message-source-and/)

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Source: ScholarIQ — public research metadata, principally OpenAlex. See https://scholariq.org/sources/ for provenance and https://scholariq.org/methodology/ for what these figures mean.
