# International Journal of Technology Marketing

**Type:** Journals  
**Canonical URL:** https://scholariq.org/journals/international-journal-of-technology-marketing/

## Facts

| Field | Value |
| --- | --- |
| Citations | 3,468 |
| h-index | 24 |
| Homepage | https://www.inderscience.com/jhome.php?jcode=ijtmkt |
| Open Access | false |
| ISSN-L | 1741-878X |
| ISSNs | 1741-878X,1741-8798 |
| OpenAlex ID | https://openalex.org/S195362841 |
| Publisher | Inderscience Publishers |
| Works | 612 |

## Journal papers

- [An empirical study of factors determining wearable fitness tracker continuance among actual users](https://scholariq.org/papers/an-empirical-study-of-factors-determining-wearable-fitness-tracker-continuance/)

## Journal top topics

Showing 8 of 24.

- [Digital Marketing and Social Media](https://scholariq.org/topics/digital-marketing-and-social-media/)
- [Technology Adoption and User Behaviour](https://scholariq.org/topics/technology-adoption-and-user-behaviour/)
- [Innovation and Knowledge Management](https://scholariq.org/topics/innovation-and-knowledge-management/)
- [Consumer Behavior in Brand Consumption and Identification](https://scholariq.org/topics/consumer-behavior-in-brand-consumption-and-identification/)
- [Consumer Retail Behavior Studies](https://scholariq.org/topics/consumer-retail-behavior-studies/)
- [Customer Service Quality and Loyalty](https://scholariq.org/topics/customer-service-quality-and-loyalty/)
- [Innovation Diffusion and Forecasting](https://scholariq.org/topics/innovation-diffusion-and-forecasting/)
- [Digital Platforms and Economics](https://scholariq.org/topics/digital-platforms-and-economics/)

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Source: ScholarIQ — public research metadata, principally OpenAlex. See https://scholariq.org/sources/ for provenance and https://scholariq.org/methodology/ for what these figures mean.