# Journal of Consumer Research

**Type:** Journals  
**Canonical URL:** https://scholariq.org/journals/journal-of-consumer-research/

## Facts

| Field | Value |
| --- | --- |
| Open Access | false |
| ISSN-L | 0093-5301 |
| ISSNs | 0093-5301,1537-5277 |
| OpenAlex ID | https://openalex.org/S145429826 |
| Publisher | Oxford University Press |

## Journal papers

Showing 12 of 22.

- [Brand Credibility, Brand Consideration, and Choice](https://scholariq.org/papers/brand-credibility-brand-consideration-and-choice/)
- [The Influence of Task Complexity on Consumer Choice: A Latent Class Model of Decision Strategy Switching](https://scholariq.org/papers/the-influence-of-task-complexity-on-consumer-choice-a-latent-class-model-of/)
- [Motivated Reasoning: A Depth‐Of‐Processing Perspective](https://scholariq.org/papers/motivated-reasoning-a-depth-of-processing-perspective/)
- [Product Scent and Memory](https://scholariq.org/papers/product-scent-and-memory/)
- [Understanding and Improving Consumer Reactions to Service Bots](https://scholariq.org/papers/understanding-and-improving-consumer-reactions-to-service-bots/)
- [How to Make a 29% Increase Look Bigger: The Unit Effect in Option Comparisons](https://scholariq.org/papers/how-to-make-a-29-increase-look-bigger-the-unit-effect-in-option-comparisons/)
- [Stereotype Threat in the Marketplace: Consumer Anxiety and Purchase Intentions](https://scholariq.org/papers/stereotype-threat-in-the-marketplace-consumer-anxiety-and-purchase-intentions/)
- [This Number Just Feels Right: The Impact of Roundedness of Price Numbers on Product Evaluations](https://scholariq.org/papers/this-number-just-feels-right-the-impact-of-roundedness-of-price-numbers-on/)
- [Compromise and Attraction Effects under Prevention and Promotion Motivations](https://scholariq.org/papers/compromise-and-attraction-effects-under-prevention-and-promotion-motivations/)
- [A Ticket for Your Thoughts: Method for Predicting Content Recall and Sales Using Neural Similarity of Moviegoers](https://scholariq.org/papers/a-ticket-for-your-thoughts-method-for-predicting-content-recall-and-sales-using/)
- [On a Need-to-Know Basis: How the Distribution of Responsibility Between Couples Shapes Financial Literacy and Financial Outcomes](https://scholariq.org/papers/on-a-need-to-know-basis-how-the-distribution-of-responsibility-between-couples/)
- [Charities Can Increase the Effectiveness of Donation Appeals by Using a Morally Congruent Positive Emotion](https://scholariq.org/papers/charities-can-increase-the-effectiveness-of-donation-appeals-by-using-a-morally/)

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Source: ScholarIQ — public research metadata, principally OpenAlex. See https://scholariq.org/sources/ for provenance and https://scholariq.org/methodology/ for what these figures mean.