# Journal of Marketing for HIGHER EDUCATION

**Type:** Journals  
**Canonical URL:** https://scholariq.org/journals/journal-of-marketing-for-higher-education/

## Facts

| Field | Value |
| --- | --- |
| Citations | 19,353 |
| h-index | 68 |
| Homepage | https://www.tandfonline.com/toc/wmhe20/current |
| Open Access | false |
| ISSN-L | 0884-1241 |
| ISSNs | 0884-1241,1540-7144 |
| OpenAlex ID | https://openalex.org/S40814766 |
| Publisher | Taylor & Francis |
| Works | 681 |

## Journal papers

- [Engaging fans and the community in social media: interaction with institutions of higher education on Facebook](https://scholariq.org/papers/engaging-fans-and-the-community-in-social-media-interaction-with-institutions-of/)

## Journal top topics

Showing 8 of 18.

- [Customer Service Quality and Loyalty](https://scholariq.org/topics/customer-service-quality-and-loyalty/)
- [Higher Education Research Studies](https://scholariq.org/topics/higher-education-research-studies/)
- [Digital Marketing and Social Media](https://scholariq.org/topics/digital-marketing-and-social-media/)
- [Consumer Behavior in Brand Consumption and Identification](https://scholariq.org/topics/consumer-behavior-in-brand-consumption-and-identification/)
- [International Student and Expatriate Challenges](https://scholariq.org/topics/international-student-and-expatriate-challenges/)
- [Communication in Education and Healthcare](https://scholariq.org/topics/communication-in-education-and-healthcare/)
- [Technology Adoption and User Behaviour](https://scholariq.org/topics/technology-adoption-and-user-behaviour/)
- [Impact of Technology on Adolescents](https://scholariq.org/topics/impact-of-technology-on-adolescents/)

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Source: ScholarIQ — public research metadata, principally OpenAlex. See https://scholariq.org/sources/ for provenance and https://scholariq.org/methodology/ for what these figures mean.