# Marketing Letters

**Type:** Journals  
**Canonical URL:** https://scholariq.org/journals/marketing-letters/

## Facts

| Field | Value |
| --- | --- |
| Open Access | false |
| ISSN-L | 0923-0645 |
| ISSNs | 0923-0645,1573-059X |
| OpenAlex ID | https://openalex.org/S148909191 |
| Publisher | Springer Science+Business Media |

## Journal papers

- [Autonomy in consumer choice](https://scholariq.org/papers/autonomy-in-consumer-choice/)
- [Consumer decisions with artificially intelligent voice assistants](https://scholariq.org/papers/consumer-decisions-with-artificially-intelligent-voice-assistants/)
- [The past, present, and future of consumer research](https://scholariq.org/papers/the-past-present-and-future-of-consumer-research/)
- [Sounds good: Phonetic sound patterns in top brand names](https://scholariq.org/papers/sounds-good-phonetic-sound-patterns-in-top-brand-names/)
- [Implicit and explicit preferences for brand name sounds](https://scholariq.org/papers/implicit-and-explicit-preferences-for-brand-name-sounds/)
- [The role of voice-enabled smart devices in promoting prosocial shopping behavior](https://scholariq.org/papers/the-role-of-voice-enabled-smart-devices-in-promoting-prosocial-shopping-behavior/)

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Source: ScholarIQ — public research metadata, principally OpenAlex. See https://scholariq.org/sources/ for provenance and https://scholariq.org/methodology/ for what these figures mean.