# Customer relationship management: Finding value drivers

**Type:** Papers  
**Canonical URL:** https://scholariq.org/papers/customer-relationship-management-finding-value-drivers/

## Facts

| Field | Value |
| --- | --- |
| Author Names | Keith Richards,Eli Jones |
| Citations | 413 |
| DOI | 10.1016/j.indmarman.2006.08.005 |
| Fields | Business, Management and Accounting |
| Open Access | false |
| OA Status | closed |
| OpenAlex ID | https://openalex.org/W1980126189 |
| Type | article |
| Year | 2006 |

## Paper authors

- [Keith Richards](https://scholariq.org/researchers/keith-richards/)

## Paper primary topic

- [Customer Service Quality and Loyalty](https://scholariq.org/topics/customer-service-quality-and-loyalty/)

## Paper topics

- [Customer Service Quality and Loyalty](https://scholariq.org/topics/customer-service-quality-and-loyalty/)
- [Customer churn and segmentation](https://scholariq.org/topics/customer-churn-and-segmentation/)
- [Consumer Retail Behavior Studies](https://scholariq.org/topics/consumer-retail-behavior-studies/)

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Source: ScholarIQ — public research metadata, principally OpenAlex. See https://scholariq.org/sources/ for provenance and https://scholariq.org/methodology/ for what these figures mean.