# Explaining Gendered Responses to “Help-Self” and “Help-Others” Charity Ad Appeals: The Mediating Role of World-Views

**Type:** Papers  
**Canonical URL:** https://scholariq.org/papers/explaining-gendered-responses-to-help-self-and-help-others-charity-ad-appeals/

## Facts

| Field | Value |
| --- | --- |
| Author Names | Frédéric F. Brunel,Michelle R. Nelson |
| Citations | 282 |
| DOI | 10.1080/00913367.2000.10673614 |
| Fields | Business, Management and Accounting,Psychology,Social Sciences |
| Open Access | false |
| OA Status | closed |
| OpenAlex ID | https://openalex.org/W2007806587 |
| Type | article |
| Year | 2000 |

## Paper authors

- [Michelle R. Nelson](https://scholariq.org/researchers/michelle-r-nelson/)

## Paper primary topic

- [Cultural Differences and Values](https://scholariq.org/topics/cultural-differences-and-values/)

## Paper topics

- [Social and Intergroup Psychology](https://scholariq.org/topics/social-and-intergroup-psychology/)
- [Cultural Differences and Values](https://scholariq.org/topics/cultural-differences-and-values/)
- [Consumer Behavior in Brand Consumption and Identification](https://scholariq.org/topics/consumer-behavior-in-brand-consumption-and-identification/)

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Source: ScholarIQ — public research metadata, principally OpenAlex. See https://scholariq.org/sources/ for provenance and https://scholariq.org/methodology/ for what these figures mean.