# Exploring the psychological mechanisms from personalized advertisements to urge to buy impulsively on social media

**Type:** Papers  
**Canonical URL:** https://scholariq.org/papers/exploring-the-psychological-mechanisms-from-personalized-advertisements-to-urge/

## Facts

| Field | Value |
| --- | --- |
| Author Names | Virda Setyani,Yu‐Qian Zhu,Achmad Nizar Hidayanto,Puspa Indahati Sandhyaduhita,Bo Hsiao |
| Citations | 104 |
| DOI | 10.1016/j.ijinfomgt.2019.01.007 |
| Fields | Business, Management and Accounting,Social Sciences |
| Open Access | false |
| OA Status | closed |
| OpenAlex ID | https://openalex.org/W2925783261 |
| Type | article |
| Year | 2019 |

## Paper authors

- [Achmad Nizar Hidayanto](https://scholariq.org/researchers/achmad-nizar-hidayanto/)

## Paper journal

- [International Journal of Information Management](https://scholariq.org/journals/international-journal-of-information-management/)

## Paper primary topic

- [Digital Marketing and Social Media](https://scholariq.org/topics/digital-marketing-and-social-media/)

## Paper topics

- [Digital Marketing and Social Media](https://scholariq.org/topics/digital-marketing-and-social-media/)
- [Impact of Technology on Adolescents](https://scholariq.org/topics/impact-of-technology-on-adolescents/)
- [Consumer Behavior in Brand Consumption and Identification](https://scholariq.org/topics/consumer-behavior-in-brand-consumption-and-identification/)

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Source: ScholarIQ — public research metadata, principally OpenAlex. See https://scholariq.org/sources/ for provenance and https://scholariq.org/methodology/ for what these figures mean.