# Human vs. Virtual Influencer: The Mediating Effects of Perceived Agency and Experience on the Relationship between Influencer Type and Product Type

**Type:** Papers  
**Canonical URL:** https://scholariq.org/papers/human-vs-virtual-influencer-the-mediating-effects-of-perceived-agency-and/

## Facts

| Field | Value |
| --- | --- |
| Author Names | 고려대학교 미디어학부 연구교수,Jungyong Ahn,Yongjun Sung |
| Citations | 3 |
| DOI | 10.14377/kja.2022.11.30.31 |
| Fields | Medicine,Social Sciences |
| Open Access | false |
| OA Status | closed |
| OpenAlex ID | https://openalex.org/W4310841198 |
| Type | article |
| Year | 2022 |

## Paper authors

- [Jungyong Ahn](https://scholariq.org/researchers/jungyong-ahn/)

## Paper journal

- [Gwanggohak yeon-gu/Gwang'gohag yeon'gu](https://scholariq.org/journals/gwanggohak-yeon-gu-gwang-gohag-yeon-gu/)

## Paper primary topic

- [Diverse Approaches in Healthcare and Education Studies](https://scholariq.org/topics/diverse-approaches-in-healthcare-and-education-studies/)

## Paper topics

- [Diverse Approaches in Healthcare and Education Studies](https://scholariq.org/topics/diverse-approaches-in-healthcare-and-education-studies/)
- [Diverse Topics in Contemporary Research](https://scholariq.org/topics/diverse-topics-in-contemporary-research/)

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Source: ScholarIQ — public research metadata, principally OpenAlex. See https://scholariq.org/sources/ for provenance and https://scholariq.org/methodology/ for what these figures mean.