# Modeling partial customer churn: On the value of first product-category purchase sequences

**Type:** Papers  
**Canonical URL:** https://scholariq.org/papers/modeling-partial-customer-churn-on-the-value-of-first-product-category-purchase/

## Facts

| Field | Value |
| --- | --- |
| Author Names | Vera Miguéis,Dirk Van den Poel,Ana S. Camanho,João Falcão e Cunha |
| Citations | 94 |
| DOI | 10.1016/j.eswa.2012.03.073 |
| Fields | Business, Management and Accounting |
| Open Access | false |
| OA Status | closed |
| OpenAlex ID | https://openalex.org/W2106637586 |
| Type | article |
| Year | 2012 |

## Paper authors

- [Vera Miguéis](https://scholariq.org/researchers/vera-migueis/)

## Paper journal

- [Expert Systems with Applications](https://scholariq.org/journals/expert-systems-with-applications/)

## Paper primary topic

- [Customer churn and segmentation](https://scholariq.org/topics/customer-churn-and-segmentation/)

## Paper topics

- [Customer churn and segmentation](https://scholariq.org/topics/customer-churn-and-segmentation/)
- [Customer Service Quality and Loyalty](https://scholariq.org/topics/customer-service-quality-and-loyalty/)
- [Consumer Retail Behavior Studies](https://scholariq.org/topics/consumer-retail-behavior-studies/)

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Source: ScholarIQ — public research metadata, principally OpenAlex. See https://scholariq.org/sources/ for provenance and https://scholariq.org/methodology/ for what these figures mean.