# The science of YouTube: What factors influence user engagement with online science videos?

**Type:** Papers  
**Canonical URL:** https://scholariq.org/papers/the-science-of-youtube-what-factors-influence-user-engagement-with-online/

## Facts

| Field | Value |
| --- | --- |
| Author Names | Shiyu Yang,Dominique Brossard,Dietram A. Scheufele,Michael A. Xenos |
| Citations | 102 |
| DOI | 10.1371/journal.pone.0267697 |
| Fields | Arts and Humanities,Social Sciences |
| Open Access | true |
| OA Status | gold |
| OA URL | https://journals.plos.org/plosone/article/file?id=10.1371/journal.pone.0267697&type=printable |
| OpenAlex ID | https://openalex.org/W4281482989 |
| PMID | 35613095 |
| Type | article |
| Year | 2022 |

## Paper authors

- [Shiyu Yang](https://scholariq.org/researchers/shiyu-yang/)

## Paper journal

- [PLoS ONE](https://scholariq.org/journals/plos-one/)

## Paper primary topic

- [Digital Marketing and Social Media](https://scholariq.org/topics/digital-marketing-and-social-media/)

## Paper topics

- [Digital Marketing and Social Media](https://scholariq.org/topics/digital-marketing-and-social-media/)
- [Media Influence and Health](https://scholariq.org/topics/media-influence-and-health/)
- [Misinformation and Its Impacts](https://scholariq.org/topics/misinformation-and-its-impacts/)

---
Source: ScholarIQ — public research metadata, principally OpenAlex. See https://scholariq.org/sources/ for provenance and https://scholariq.org/methodology/ for what these figures mean.