# The state of electronic word-of-mouth research: a literature analysis

**Type:** Papers  
**Canonical URL:** https://scholariq.org/papers/the-state-of-electronic-word-of-mouth-research-a-literature-analysis/

## Facts

| Field | Value |
| --- | --- |
| Author Names | Christy M.K. Cheung,Dimple R. Thadani |
| Citations | 37 |
| Fields | Social Sciences |
| Open Access | false |
| OA Status | closed |
| OpenAlex ID | https://openalex.org/W92965053 |
| Type | article |
| Year | 2010 |

## Paper authors

- [Dimple R. Thadani](https://scholariq.org/researchers/dimple-r-thadani/)

## Paper primary topic

- [Digital Marketing and Social Media](https://scholariq.org/topics/digital-marketing-and-social-media/)

## Paper topics

- [Digital Marketing and Social Media](https://scholariq.org/topics/digital-marketing-and-social-media/)
- [Wikis in Education and Collaboration](https://scholariq.org/topics/wikis-in-education-and-collaboration/)
- [Social Media and Politics](https://scholariq.org/topics/social-media-and-politics/)

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Source: ScholarIQ — public research metadata, principally OpenAlex. See https://scholariq.org/sources/ for provenance and https://scholariq.org/methodology/ for what these figures mean.