# Anna S. Mattila

**Type:** Researchers  
**Canonical URL:** https://scholariq.org/researchers/anna-s-mattila/

## Facts

| Field | Value |
| --- | --- |
| Citations | 25,870 |
| Field | Consumer Behavior in Brand Consumption and Identification |
| h-index | 85 |
| i10-index | 299 |
| Last Known Institution | Pennsylvania State University |
| OpenAlex ID | https://openalex.org/A5007144884 |
| ORCID iD | https://orcid.org/0000-0001-8872-5521 |
| Works | 420 |

## Researcher papers

- [Congruency of scent and music as a driver of in-store evaluations and behavior](https://scholariq.org/papers/congruency-of-scent-and-music-as-a-driver-of-in-store-evaluations-and-behavior/)
- [Consumer responses to compensation, speed of recovery and apology after a service failure](https://scholariq.org/papers/consumer-responses-to-compensation-speed-of-recovery-and-apology-after-a-service/)
- [How Effective Are Loyalty Reward Programs in Driving Share of Wallet?](https://scholariq.org/papers/how-effective-are-loyalty-reward-programs-in-driving-share-of-wallet/)

## Researcher topics

- [Consumer Behavior in Brand Consumption and Identification](https://scholariq.org/topics/consumer-behavior-in-brand-consumption-and-identification/)
- [Customer Service Quality and Loyalty](https://scholariq.org/topics/customer-service-quality-and-loyalty/)
- [Digital Marketing and Social Media](https://scholariq.org/topics/digital-marketing-and-social-media/)
- [Consumer Retail Behavior Studies](https://scholariq.org/topics/consumer-retail-behavior-studies/)
- [Psychology of Social Influence](https://scholariq.org/topics/psychology-of-social-influence/)

## Researcher university

- [Pennsylvania State University](https://scholariq.org/institutions/pennsylvania-state-university/)

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Source: ScholarIQ — public research metadata, principally OpenAlex. See https://scholariq.org/sources/ for provenance and https://scholariq.org/methodology/ for what these figures mean.