# Christy M.K. Cheung

**Type:** Researchers  
**Canonical URL:** https://scholariq.org/researchers/christy-m-k-cheung/

## Facts

| Field | Value |
| --- | --- |
| Citations | 26,041 |
| Field | Technology Adoption and User Behaviour |
| h-index | 71 |
| i10-index | 138 |
| Last Known Institution | Hong Kong Baptist University |
| OpenAlex ID | https://openalex.org/A5103264799 |
| ORCID iD | https://orcid.org/0000-0003-4411-0570 |
| Works | 279 |

## Researcher papers

- [Metaverse beyond the hype: Multidisciplinary perspectives on emerging challenges, opportunities, and agenda for research, practice and policy](https://scholariq.org/papers/metaverse-beyond-the-hype-multidisciplinary-perspectives-on-emerging-challenges/)
- [The impact of electronic word-of-mouth communication: A literature analysis and integrative model](https://scholariq.org/papers/the-impact-of-electronic-word-of-mouth-communication-a-literature-analysis-and/)

## Researcher topics

- [Technology Adoption and User Behaviour](https://scholariq.org/topics/technology-adoption-and-user-behaviour-2/)
- [Digital Marketing and Social Media](https://scholariq.org/topics/digital-marketing-and-social-media/)
- [Knowledge Management and Sharing](https://scholariq.org/topics/knowledge-management-and-sharing/)
- [Impact of Technology on Adolescents](https://scholariq.org/topics/impact-of-technology-on-adolescents/)
- [Customer Service Quality and Loyalty](https://scholariq.org/topics/customer-service-quality-and-loyalty/)

## Researcher university

- [Hong Kong Baptist University](https://scholariq.org/institutions/hong-kong-baptist-university/)

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Source: ScholarIQ — public research metadata, principally OpenAlex. See https://scholariq.org/sources/ for provenance and https://scholariq.org/methodology/ for what these figures mean.