# P. Rajan Varadarajan

**Type:** Researchers  
**Canonical URL:** https://scholariq.org/researchers/p-rajan-varadarajan/

## Facts

| Field | Value |
| --- | --- |
| Citations | 16,352 |
| Field | Customer Service Quality and Loyalty |
| h-index | 48 |
| i10-index | 68 |
| OpenAlex ID | https://openalex.org/A5020230568 |
| Works | 89 |

## Researcher topics

- [Customer Service Quality and Loyalty](https://scholariq.org/topics/customer-service-quality-and-loyalty/)
- [Business Strategy and Innovation](https://scholariq.org/topics/business-strategy-and-innovation/)
- [Innovation and Knowledge Management](https://scholariq.org/topics/innovation-and-knowledge-management/)
- [Consumer Market Behavior and Pricing](https://scholariq.org/topics/consumer-market-behavior-and-pricing/)
- [Consumer Behavior in Brand Consumption and Identification](https://scholariq.org/topics/consumer-behavior-in-brand-consumption-and-identification/)

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Source: ScholarIQ — public research metadata, principally OpenAlex. See https://scholariq.org/sources/ for provenance and https://scholariq.org/methodology/ for what these figures mean.