# Robert V. Kozinets

**Type:** Researchers  
**Canonical URL:** https://scholariq.org/researchers/robert-v-kozinets/

## Facts

| Field | Value |
| --- | --- |
| Citations | 19,313 |
| Field | Consumer Behavior in Brand Consumption and Identification |
| h-index | 48 |
| i10-index | 80 |
| Last Known Institution | University of Southern California |
| OpenAlex ID | https://openalex.org/A5071735756 |
| ORCID iD | https://orcid.org/0000-0003-1724-8259 |
| Works | 179 |

## Researcher topics

- [Consumer Behavior in Brand Consumption and Identification](https://scholariq.org/topics/consumer-behavior-in-brand-consumption-and-identification/)
- [Digital Marketing and Social Media](https://scholariq.org/topics/digital-marketing-and-social-media/)
- [Media, Gender, and Advertising](https://scholariq.org/topics/media-gender-and-advertising/)
- [Social Media and Politics](https://scholariq.org/topics/social-media-and-politics/)
- [Digital Games and Media](https://scholariq.org/topics/digital-games-and-media/)

## Researcher university

- [University of Southern California](https://scholariq.org/institutions/university-of-southern-california/)

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Source: ScholarIQ — public research metadata, principally OpenAlex. See https://scholariq.org/sources/ for provenance and https://scholariq.org/methodology/ for what these figures mean.