# Shailendra Pratap Jain

**Type:** Researchers  
**Canonical URL:** https://scholariq.org/researchers/shailendra-pratap-jain/

## Facts

| Field | Value |
| --- | --- |
| Citations | 3,773 |
| Field | Consumer Behavior in Brand Consumption and Identification |
| h-index | 31 |
| i10-index | 50 |
| Last Known Institution | Paccar (United States) |
| OpenAlex ID | https://openalex.org/A5011128305 |
| ORCID iD | 0000-0003-0916-5162 |
| Works | 84 |

## Researcher papers

- [Data MULEs: modeling a three-tier architecture for sparse sensor networks](https://scholariq.org/papers/data-mules-modeling-a-three-tier-architecture-for-sparse-sensor-networks/)
- [Motivated Reasoning: A Depth‐Of‐Processing Perspective](https://scholariq.org/papers/motivated-reasoning-a-depth-of-processing-perspective/)
- [Prepurchase Attribute Verifiability, Source Credibility, and Persuasion](https://scholariq.org/papers/prepurchase-attribute-verifiability-source-credibility-and-persuasion/)
- [Pandemics and marketing: insights, impacts, and research opportunities](https://scholariq.org/papers/pandemics-and-marketing-insights-impacts-and-research-opportunities/)
- [Consumers' implicit theories about personality influence their brand personality judgments](https://scholariq.org/papers/consumers-implicit-theories-about-personality-influence-their-brand-personality/)
- [Valenced Comparisons](https://scholariq.org/papers/valenced-comparisons/)
- [Prepurchase Attribute Verifiability, Source Credibility, and Persuasion](https://scholariq.org/papers/prepurchase-attribute-verifiability-source-credibility-and-persuasion-2/)
- [The Influence of Consumers’ Lay Theories on Approach/Avoidance Motivation](https://scholariq.org/papers/the-influence-of-consumers-lay-theories-on-approach-avoidance-motivation/)
- [When More May Be Less: The Effects of Regulatory Focus on Responses to Different Comparative Frames](https://scholariq.org/papers/when-more-may-be-less-the-effects-of-regulatory-focus-on-responses-to-different/)
- [The Influence of Chronic and Situational Self-Construal on Categorization](https://scholariq.org/papers/the-influence-of-chronic-and-situational-self-construal-on-categorization/)
- [Tourists and AI: A political ideology perspective](https://scholariq.org/papers/tourists-and-ai-a-political-ideology-perspective/)

## Researcher topics

- [Consumer Behavior in Brand Consumption and Identification](https://scholariq.org/topics/consumer-behavior-in-brand-consumption-and-identification/)
- [Digital Marketing and Social Media](https://scholariq.org/topics/digital-marketing-and-social-media/)
- [Behavioral Health and Interventions](https://scholariq.org/topics/behavioral-health-and-interventions/)
- [Social and Intergroup Psychology](https://scholariq.org/topics/social-and-intergroup-psychology/)
- [Cultural Differences and Values](https://scholariq.org/topics/cultural-differences-and-values/)

## Researcher university

- [Paccar (United States)](https://scholariq.org/institutions/paccar-united-states/)

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Source: ScholarIQ — public research metadata, principally OpenAlex. See https://scholariq.org/sources/ for provenance and https://scholariq.org/methodology/ for what these figures mean.