# Consumer Market Behavior and Pricing

**Type:** Topics  
**Canonical URL:** https://scholariq.org/topics/consumer-market-behavior-and-pricing/

## Facts

| Field | Value |
| --- | --- |
| Description | This cluster of papers explores the economic analysis of retail and marketing strategies, focusing on topics such as consumer behavior, online advertising, price perception, brand loyalty, store brands, market competition, and e-commerce. It delves into the impact of various promotional tactics, the influence of store image on consumer perceptions, and the dynamics of consumer demand in the digital age. |
| Domain | Social Sciences |
| Field | Business, Management and Accounting |
| OpenAlex ID | t11161 |
| Works | 76 |

## Topic papers all

Showing 15 of 76.

- [Interaction terms in logit and probit models](https://scholariq.org/papers/interaction-terms-in-logit-and-probit-models/)
- [Brand Equity as a Signaling Phenomenon](https://scholariq.org/papers/brand-equity-as-a-signaling-phenomenon/)
- [Statistical Methods for the Analysis of Discrete Choice Experiments: A Report of the ISPOR Conjoint Analysis Good Research Practices Task Force](https://scholariq.org/papers/statistical-methods-for-the-analysis-of-discrete-choice-experiments-a-report-of/)
- [Brand Credibility, Brand Consideration, and Choice](https://scholariq.org/papers/brand-credibility-brand-consideration-and-choice/)
- [The Role of the Scale Parameter in the Estimation and Comparison of Multinomial Logit Models](https://scholariq.org/papers/the-role-of-the-scale-parameter-in-the-estimation-and-comparison-of-multinomial/)
- [The impact of brand credibility on consumer price sensitivity](https://scholariq.org/papers/the-impact-of-brand-credibility-on-consumer-price-sensitivity/)
- [The Influence of Task Complexity on Consumer Choice: A Latent Class Model of Decision Strategy Switching](https://scholariq.org/papers/the-influence-of-task-complexity-on-consumer-choice-a-latent-class-model-of/)
- [Combining sources of preference data](https://scholariq.org/papers/combining-sources-of-preference-data/)
- [Time weight collaborative filtering](https://scholariq.org/papers/time-weight-collaborative-filtering/)
- [Television Food Advertising to Children: A Global Perspective](https://scholariq.org/papers/television-food-advertising-to-children-a-global-perspective/)
- [Mobile Games: Analyzing the Needs and Values of the Consumers](https://scholariq.org/papers/mobile-games-analyzing-the-needs-and-values-of-the-consumers/)
- [Cognitive and mood improvements of caffeine in habitual consumers and habitual non-consumers of caffeine](https://scholariq.org/papers/cognitive-and-mood-improvements-of-caffeine-in-habitual-consumers-and-habitual/)
- [Tax, price and cigarette smoking: evidence from the tobacco documents and implications for tobacco company marketing strategies: Figure 1](https://scholariq.org/papers/tax-price-and-cigarette-smoking-evidence-from-the-tobacco-documents-and/)
- [Unit Bias](https://scholariq.org/papers/unit-bias/)
- [Direct and retrospective assessment of factors contributing to compulsive buying](https://scholariq.org/papers/direct-and-retrospective-assessment-of-factors-contributing-to-compulsive-buying/)

## Topic primary papers

Showing 15 of 24.

- [Interaction terms in logit and probit models](https://scholariq.org/papers/interaction-terms-in-logit-and-probit-models/)
- [The impact of brand credibility on consumer price sensitivity](https://scholariq.org/papers/the-impact-of-brand-credibility-on-consumer-price-sensitivity/)
- [Unit Bias](https://scholariq.org/papers/unit-bias/)
- [When Shelf-Based Scarcity Impacts Consumer Preferences](https://scholariq.org/papers/when-shelf-based-scarcity-impacts-consumer-preferences/)
- [This Number Just Feels Right: The Impact of Roundedness of Price Numbers on Product Evaluations](https://scholariq.org/papers/this-number-just-feels-right-the-impact-of-roundedness-of-price-numbers-on/)
- [Eliminating chain drift in price indexes based on scanner data](https://scholariq.org/papers/eliminating-chain-drift-in-price-indexes-based-on-scanner-data/)
- [Demand for “Healthy” Products: False Claims and FTC Regulation](https://scholariq.org/papers/demand-for-healthy-products-false-claims-and-ftc-regulation/)
- [Couponing Strategies in Competition Between a National Brand and a Private Label Product](https://scholariq.org/papers/couponing-strategies-in-competition-between-a-national-brand-and-a-private-label/)
- [Price promotion landscape in the US and UK: Depicting retail practice to inform future research agenda](https://scholariq.org/papers/price-promotion-landscape-in-the-us-and-uk-depicting-retail-practice-to-inform/)
- [Predicting direct marketing response in banking: comparison of class imbalance methods](https://scholariq.org/papers/predicting-direct-marketing-response-in-banking-comparison-of-class-imbalance/)
- [GMO and Non-GMO Labeling Effects: Evidence from a Quasi-Natural Experiment](https://scholariq.org/papers/gmo-and-non-gmo-labeling-effects-evidence-from-a-quasi-natural-experiment/)
- [Joint inventory control and pricing in a service-inventory system](https://scholariq.org/papers/joint-inventory-control-and-pricing-in-a-service-inventory-system/)
- [The effect of competition on pricing and product positioning: Evidence from wholesale club entry](https://scholariq.org/papers/the-effect-of-competition-on-pricing-and-product-positioning-evidence-from/)
- [Heterogeneous Behavior, Obesity, and Storability in the Demand for Soft Drinks](https://scholariq.org/papers/heterogeneous-behavior-obesity-and-storability-in-the-demand-for-soft-drinks/)
- [Understanding and predicting online product return behavior: An interpretable machine learning approach](https://scholariq.org/papers/understanding-and-predicting-online-product-return-behavior-an-interpretable/)

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Source: ScholarIQ — public research metadata, principally OpenAlex. See https://scholariq.org/sources/ for provenance and https://scholariq.org/methodology/ for what these figures mean.