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Journal of Advertising Research

JournalCitation impact & published research

Journal of Advertising Research is a journal indexed in ScholarIQ from OpenAlex.

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What are the most-cited papers on Journal of Advertising Research?

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Recall of Brand Placements in Computer/Video Games
Michelle R. Nelson
Journal of Advertising Research. 2002428 Citations
LGBTQ Imagery in Advertising
Gavin Northey, Rebecca Dolan, Jane Etheridge, Felix Septianto, Patrick van Esch
Journal of Advertising Research. 202072 CitationsOPEN ACCESS

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