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Media, Gender, and Advertising

TopicLeading institutions, researchers & key papers

Media, Gender, and Advertising is a topic indexed in ScholarIQ from OpenAlex.

What is known about Media, Gender, and Advertising?

ScholarIQrecord summary

This cluster of papers explores the portrayal of gender roles, stereotypes, and representations in advertising and media, with a focus on the impact of femvertising, Disney princesses, and television commercials. It delves into content analysis of gender portrayal across different cultures and time periods, examining the influence of media on social identity and cultural perspectives.

How many works does Media, Gender, and Advertising have?

ScholarIQindexed works

Media, Gender, and Advertising has 63,871 works in the ScholarIQ index. The count is the OpenAlex total, not the number of papers listed on this page.

How many citations does Media, Gender, and Advertising have?

ScholarIQcitation count

Media, Gender, and Advertising has 314,888 citations in the OpenAlex counts ScholarIQ stores.

What is the OpenAlex record for Media, Gender, and Advertising?

ScholarIQopenalex

The OpenAlex for Media, Gender, and Advertising is on the source record.

Who are the most-cited researchers behind Media, Gender, and Advertising?

ScholarIQtop researchers by citations
1
David A. Kenny · Social and Intergroup Psychology
311 works196,379 citations
2
Scott MacKenzie · Electoral Systems and Political Participation
236 works143,718 citations
3
Alice H. Eagly · Gender Diversity and Inequality
402 works87,576 citations
4
Susan T. Fiske · Social and Intergroup Psychology
570 works86,799 citations
5
Vinod Menon · Functional Brain Connectivity Studies
390 works84,454 citations

Where is Media, Gender, and Advertising research published, and who funds it?

ScholarIQvenues & funding sources

TOP JOURNALS

No journal data available yet.

TOP FUNDERS

National Science Foundation—
NIH—
Wellcome Trust—
European Research Council—
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