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Journal of Interactive Advertising

JournalCitation impact & published research

Journal of Interactive Advertising is a journal indexed in ScholarIQ from OpenAlex.

How many works does Journal of Interactive Advertising have?

ScholarIQindexed works

Journal of Interactive Advertising has 413 works in the ScholarIQ index. The count is the OpenAlex total, not the number of papers listed on this page.

How many citations does Journal of Interactive Advertising have?

ScholarIQcitation count

Journal of Interactive Advertising has 30,233 citations in the OpenAlex counts ScholarIQ stores.

What is the h-index of Journal of Interactive Advertising?

ScholarIQh-index

Journal of Interactive Advertising has an h-index of 86 in OpenAlex.

What is the OpenAlex record for Journal of Interactive Advertising?

ScholarIQopenalex

The OpenAlex for Journal of Interactive Advertising is on the source record.

What are the most-cited papers on Journal of Interactive Advertising?

ScholarIQmost cited works
Advertainment or Adcreep Game Players’ Attitudes toward Advertising and Product Placements in Computer Games
Michelle R. Nelson, Heejo Keum, Ronald A. Yaros
Journal of Interactive Advertising. 2004275 Citations
To App or Not to App: Engaging Consumers via Branded Mobile Apps
Eunice Kim, Jhih-Syuan Lin, Yongjun Sung
Journal of Interactive Advertising. 2013256 Citations
Cognitive Load and Social Media Advertising
Matthew Pittman, Eric Haley
Journal of Interactive Advertising. 202264 Citations
How Political Interest and Gender Influence Persuasion Knowledge, Political Information Seeking, and Support for Regulation of Political Advertising in Social Media
Michelle R. Nelson, Chang Dae Ham, Eric Haley, Un Chae Chung
Journal of Interactive Advertising. 202115 Citations

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