ScholarIQanswers from OpenAlex
Psychology and Marketing
JournalCitation impact & published research
Psychology and Marketing is a journal indexed in ScholarIQ from OpenAlex.
How many works does Psychology and Marketing have?
ScholarIQindexed works
Psychology and Marketing has 3,690 works in the ScholarIQ index. The count is the OpenAlex total, not the number of papers listed on this page.
How many citations does Psychology and Marketing have?
ScholarIQcitation count
Psychology and Marketing has 208,842 citations in the OpenAlex counts ScholarIQ stores.
What is the h-index of Psychology and Marketing?
ScholarIQh-index
Psychology and Marketing has an h-index of 206 in OpenAlex.
What is the article processing charge of Psychology and Marketing?
ScholarIQarticle processing charge
Psychology and Marketing lists an article processing charge of 3,450 USD in OpenAlex.
What is the OpenAlex record for Psychology and Marketing?
ScholarIQopenalex
The OpenAlex for Psychology and Marketing is on the source record.
What are the most-cited papers on Psychology and Marketing?
ScholarIQmost cited works
Metaverse marketing: How the metaverse will shape the future of consumer research and practice
Yogesh K. Dwivedi, Laurie Hughes, Yichuan Wang, Ali Abdallah Alalwan, Sun Joo Ahn, Janarthanan Balakrishnan, Sergio Barta, Russell W. Belk, Dimitrios Buhalis, Vincent Dutot, Reto Felix, Raffaele Filieri, Carlos Flavián, Anders Gustafsson, Chris Hinsch, Svend Hollensen, Varsha Jain, Jooyoung Kim, Anjala S. Krishen, Jared Offei Lartey, Neeraj Pandey, Samuel Ribeiro‐Navarrete, Ramakrishnan Raman, Philipp A. Rauschnabel, Amalesh Sharma, Μαριάννα Σιγάλα, Cleopatra Veloutsou, Jochen Wirtz
Digitalization Capabilities as Enablers of Value Co‐Creation in Servitizing Firms
Sambit Lenka, Vinit Parida, Joakim Wincent
AI in marketing, consumer research and psychology: A systematic literature review and research agenda
Marcello M. Mariani, Rodrigo Perez‐Vega, Jochen Wirtz
Effects of brand personality on brand trust and brand affect
Yongjun Sung, Jooyoung Kim
Consumer reactions to crowded retail settings: Cross‐cultural differences between North America and the Middle East
Frank Pons, Michel Laroche, Mehdi Mourali