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A Review and Conceptual Framework for Understanding Personalized Matching Effects in Persuasion

PaperCitations, authors & open-access status

A Review and Conceptual Framework for Understanding Personalized Matching Effects in Persuasion is a paper indexed in ScholarIQ from OpenAlex. ScholarIQ records 246 citations, 2020 year and closed oa status.

246
Citations
2020
Year
closed
OA Status

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Jacob D. Teeny
Author
Journal of Consumer Psychology
Journal
Consumer Behavior in Brand Consumption and Identification
Topic
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Media Influence and Health
Topic
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