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Brand value Co-creation in social commerce: The role of interactivity, social support, and relationship quality

PaperCitations, authors & open-access status

Brand value Co-creation in social commerce: The role of interactivity, social support, and relationship quality is a paper indexed in ScholarIQ from OpenAlex. ScholarIQ records 304 citations, 2017 year and bronze oa status.

304
Citations
2017
Year
bronze
OA Status

Related on ScholarIQ

Peter E.D. Love
Author
Computers in Human Behavior
Journal
Digital Marketing and Social Media
Topic
Digital Marketing and Social Media
Topic
Technology Adoption and User Behaviour
Topic
Service and Product Innovation
Topic
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