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Does brand experience translate into brand commitment?: A mediated-moderation model of brand passion and perceived brand ethicality

PaperCitations, authors & open-access status

Does brand experience translate into brand commitment?: A mediated-moderation model of brand passion and perceived brand ethicality is a paper indexed in ScholarIQ from OpenAlex. ScholarIQ records 190 citations, 2018 year and closed oa status.

190
Citations
2018
Year
closed
OA Status

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