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Psychological targeting as an effective approach to digital mass persuasion

PaperCitations, authors & open-access status

Psychological targeting as an effective approach to digital mass persuasion is a paper indexed in ScholarIQ from OpenAlex. ScholarIQ records 915 citations, 2017 year and bronze oa status.

915
Citations
2017
Year
bronze
OA Status

Related on ScholarIQ

Sandra Matz
Author
Proceedings of the National Academy of Sciences
Journal
Behavioral Health and Interventions
Topic
Behavioral Health and Interventions
Topic
Consumer Behavior in Brand Consumption and Identification
Topic
Media Influence and Health
Topic
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