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Customer churn and segmentation

TopicLeading institutions, researchers & key papers

Customer churn and segmentation is a topic indexed in ScholarIQ from OpenAlex.

What is known about Customer churn and segmentation?

ScholarIQrecord summary

This cluster of papers focuses on customer equity management and prediction, utilizing data mining, machine learning, and segmentation techniques to understand customer churn, lifetime value, and profitability. It explores the impact of marketing strategies on customer retention and financial performance in various industries, particularly in telecommunications.

How many works does Customer churn and segmentation have?

ScholarIQindexed works

Customer churn and segmentation has 31 works in the ScholarIQ index. The count is the OpenAlex total, not the number of papers listed on this page.

What is the OpenAlex record for Customer churn and segmentation?

ScholarIQopenalex

The OpenAlex for Customer churn and segmentation is on the source record.

What are the most-cited papers on Customer churn and segmentation?

ScholarIQmost cited works
A review of the application of RFM model
Jo-Ting Wei, Shih‐Yen Lin, Hsin‐Hung Wu
AFRICAN JOURNAL OF BUSINESS MANAGEMENT. 2010145 CitationsOPEN ACCESS
Modeling partial customer churn: On the value of first product-category purchase sequences
Vera Miguéis, Dirk Van den Poel, Ana S. Camanho, João Falcão e Cunha
Expert Systems with Applications. 201294 Citations
Customer churning analysis using machine learning algorithms
B. Prabadevi, R. Shalini, B. Kavitha
International Journal of Intelligent Networks. 202390 CitationsOPEN ACCESS
Customer churn prediction using composite deep learning technique
Asad Masood Khattak, Zartashia Mehak, Hussain Al-Ahmad, Muhammad Usama Asghar, Muhammad Zubair Asghar, Aurangzeb Khan
Scientific Reports. 202375 CitationsOPEN ACCESS
Customer data mining for lifestyle segmentation
Vera Miguéis, Ana S. Camanho, João Falcão e Cunha
Expert Systems with Applications. 201269 Citations

Where is Customer churn and segmentation research published, and who funds it?

ScholarIQvenues & funding sources

TOP FUNDERS

National Science Foundation—
NIH—
Wellcome Trust—
European Research Council—
Funder breakdown is a member featureSign up free to unlock

How much of the research on Customer churn and segmentation is open access?

ScholarIQopen access share
53%OPEN ACCESS
Gold
40%
Green
13%
Hybrid
0%
Bronze
0%
Closed
47%

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