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Modeling partial customer churn: On the value of first product-category purchase sequences

PaperCitations, authors & open-access status

Modeling partial customer churn: On the value of first product-category purchase sequences is a paper indexed in ScholarIQ from OpenAlex. ScholarIQ records 94 citations, 2012 year and closed oa status.

94
Citations
2012
Year
closed
OA Status

Related on ScholarIQ

Vera Miguéis
Author
Expert Systems with Applications
Journal
Customer churn and segmentation
Topic
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Topic
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