Experiential determinants of metaverse advertising effectiveness: an avatar parasocial relationship perspective

Experiential determinants of metaverse advertising effectiveness: an avatar parasocial relationship perspective is a paper indexed in ScholarIQ from OpenAlex.

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Experiential determinants of metaverse advertising effectiveness: an avatar parasocial relationship perspective has 2 citations in the OpenAlex counts ScholarIQ stores.

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Experiential determinants of metaverse advertising effectiveness: an avatar parasocial relationship perspective has 2026 year in the ScholarIQ index.

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Experiential determinants of metaverse advertising effectiveness: an avatar parasocial relationship perspective has closed oa status in the ScholarIQ index.

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