Scholar IQ
Try ScholarIQ free
Upload Records Snowball Search Search OpenAlex
About the database
ScholarIQanswers from OpenAlex

The impact of brand credibility on consumer price sensitivity

PaperCitations, authors & open-access status

The impact of brand credibility on consumer price sensitivity is a paper indexed in ScholarIQ from OpenAlex. ScholarIQ records 563 citations, 2002 year and closed oa status.

563
Citations
2002
Year
closed
OA Status

Related on ScholarIQ

Joffre Swait́
Author
Consumer Market Behavior and Pricing
Topic
Consumer Market Behavior and Pricing
Topic
Consumer Behavior in Brand Consumption and Identification
Topic
Innovation Diffusion and Forecasting
Topic
470M+ articles · free account