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What’s a news media brand worth? Investigating the effect of cognitive brand representations on recipients’ quality assessment of news articles

PaperCitations, authors & open-access status

What’s a news media brand worth? Investigating the effect of cognitive brand representations on recipients’ quality assessment of news articles is a paper indexed in ScholarIQ from OpenAlex. ScholarIQ records 2 citations, 2024 year and closed oa status.

2
Citations
2024
Year
closed
OA Status

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