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Eric Haley
ResearcherPublications, citations & collaboration network
Eric Haley is a researcher indexed in ScholarIQ from OpenAlex & ORCID. ScholarIQ records 79 works, 1,550 citations, an h-index of 22 and an i10-index of 39.
79
Works
1,550
Citations
22
h-index
39
i10-index
IDs:OpenAlex
How has Eric Haley's publication output changed over time?
ScholarIQpublication output · 1996–2022
Output grew0% over the shown period — from 2 works in 1996 to 2 in 2022.
2
1
1
1
1
1
1
1
2
199620022003200920132014201720212022
What are the most-cited papers on Eric Haley?
ScholarIQmost cited works
Exploring the Construct of Organization as Source: Consumers' Understandings of Organizational Sponsorship of Advocacy Advertising
Eric Haley
S103311983. 1996277 Citations
Comparison of the Paths From Consumer Involvement Types To Ad Responses Between Corporate Advertising And Product Advertising
Sora Kim, Eric Haley, Gi-Yong Koo
S103311983. 2009122 Citations
How French Advertising Professionals Develop Creative Strategy
Ronald E. Taylor, Mariea Grubbs Hoy, Eric Haley
S103311983. 1996116 Citations
Using Qualitative Research in Advertising
Margaret Morrison, Eric Haley, Kim Bartel Sheehan, Ronald E. Taylor
200269 Citations
Cognitive Load and Social Media Advertising
Matthew Pittman, Eric Haley
Journal of Interactive Advertising. 202264 Citations
Related on ScholarIQ
University of Tennessee at Knoxville
Institution
Exploring the Construct of Organization as Source: Consumers' Understandings of Organizational Sponsorship of Advocacy Advertising
Paper
Comparison of the Paths From Consumer Involvement Types To Ad Responses Between Corporate Advertising And Product Advertising
Paper
How French Advertising Professionals Develop Creative Strategy
Paper
Using Qualitative Research in Advertising
Paper
Cognitive Load and Social Media Advertising
Paper