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Brand communities based in social media: How unique are they? Evidence from two exemplary brand communities
PaperCitations, authors & open-access status
Brand communities based in social media: How unique are they? Evidence from two exemplary brand communities is a paper indexed in ScholarIQ from OpenAlex. ScholarIQ records 260 citations, 2014 year and closed oa status.
260
Citations
2014
Year
closed
OA Status