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Consumer response to negative celebrity publicity: the effects of moral reasoning strategies and fan identification

PaperCitations, authors & open-access status

Consumer response to negative celebrity publicity: the effects of moral reasoning strategies and fan identification is a paper indexed in ScholarIQ from OpenAlex. ScholarIQ records 59 citations, 2019 year and closed oa status.

59
Citations
2019
Year
closed
OA Status

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